Social Network Analysis Toolkit


In project management literature, however, and more so in practice, the study of Social Networks (SNs) and its application in the management of projects is still relatively scant, if not in its infancy, but growing. The origins of social network analysis can be traced back to as early as the 1930s–1950s. With technological advancements in computation power over the past two decades, there has also been significant advancements in terms of SN methodology, particularly with respect to statistical models. Network density measures the ratio of existing ties to all possible ties in the network. Data collection using a whole network approach usually involves listing the names of the actors in the form of an adjacency matrix. The data collection included asking for demographic data such as gender, level of education, role in the organisation and in the project and years in the organisation and in the project.

Potential Industry Impact
  • Provides an overview of social network analysis for complex Project Management with practical advice and empirical case studies.
  • Useful diagnosing organisational team dynamics and increasing network literacy in the organization.
  • Offers framework for applying network analysis to individual, team and organizational outcomes such as learning and performance.
Academic Impact
  • Contribution to an evolving toolbox for complex Project Management.
  • Contributes to stakeholder analysis literature highlighting the power of informal networks.
  • Builds on network literacy in the Project Management literature.


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